Graphic Design
Joshep Turbidy
3D & Motion Graphics
Estefania Alonso Estevez
Software
Adobe Photoshop
Adobe Animate
Adobe After Effects
Sound Design
Yeray Cebral
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"Bingo Boosters" is a dynamic addition that transformed the bingo landscape in 2023. Implemented within select bingo games, this feature introduces an exciting element that gives every player an opportunity to be a winner. The rewards are entirely random, injecting an element of surprise and delight into the gaming experience.
My role in this project was to bring the new brand into life through a motion graphics video, explaining the feature and enhancing customer retention by rewarding loyalty with exciting prizes.
The end goal was to keep players coming back for more with the promise of winning sweet surprises.


The journey began with the creation of a  concept-storyboard using the assets provided by the Design Department and the Bingo Team, serving as the visual roadmap for the motion graphics video.
With just a week on the clock, the script was like a living thing. It evolved as we went along, aligning with the video taking shape. Daily catch-ups were our secret sauce to keep things on track and make sure the video told the story just right.
The feature was strategically launched to coincide with the National Bingo Day in 2023, turning the spotlight on the bingo community. This wasn't just about a digital promotion; it played a key role, captivating players both online and in the bingo halls.
In just a week, the motion graphics video turned this new feature into a bingo superstar. This project is proof that a dash of design smarts, some flashy promotion, and a rocket can turn a game into an experience, keeping players coming back for more.



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